Results you can see on the bottom line.

We chose to bring Growth Doctor and Jesper Elling on board to ensure that we executed our growth strategy. This was done through the process ”Only growth is success” where all employees from the management, head office, stores, etc. were involved and trained in Growth Leadership. Jesper is an expert in growth strategy, growth leadership and add-on sales, and in the following years we created the best results ever.

After some good ”kitchen years” during Corona, we experienced a market slowdown. Despite this, we chose to raise our ambition with a goal of significant profitable growth. The growth process has led to a marked increase in customer satisfaction and sales conversion. Thank you to Growth Doctor for continuously challenging us and helping us stay focused on profitable growth.

We selected a number of SuperBrugsen stores with great potential but performing below the chain as a whole. It became an intense growth process where frustration and demotivation were transformed into a focus on growth, drive and motivation. After just a few months, the stores outperformed the rest of the chain – in a time of inflation, crisis and war in Europe. Thank you for making us play at our very best.

Dagrofa faced the task of turning many years of decline into progress in a market without growth. More than 500 leaders now practise growth leadership – from group management to store managers and merchants in MENY and SPAR as well as leaders in Foodservice Denmark and Pisiffik in Greenland. Dagrofa has turned the top line by more than DKK 1 billion during the period we have worked with growth leadership.

After 6 years of market decline, Jesper took us on a fantastic growth journey involving top management, all 800 leaders and not least the 7,000 employees in our five Nordic chains. In the last 6 months alone, our revenue has grown by DKK 650 million and profitability by DKK 60 million. I can warmly recommend Jesper if you want growth in both the top and bottom line.

Through his engagement and growth philosophy, Jesper Elling has created an entirely new groundbreaking mindset in me and my management team. Within the first four months we achieved +45% sales growth, exclusively by winning market share. Today we grow 10:1 compared to our nearest competitor. If you are ready, Jesper Elling is ready too!

The collaboration with Jesper Elling has been absolutely central to making Niels Brock strategically stronger in a time of great upheaval and reform in the education sector. Jesper has trained Niels Brock's entire management in daring to think big, setting ambitious and clear goals, and focusing on achieving them.

Growth management is a powerful, innovative and fully integrable management model that creates a completely different mindset and approach to running a business and leading others. The pitfalls are that at first glance, it may seem as if all the ideas have already been implemented and that the potential improvements are minimal. But through a better understanding of how the new model and principles affect the company, it becomes clear that the potential is enormous. So, my advice is: Understand growth management down to the smallest detail. Look at your business from a new perspective and discover the power of the new mindset to maximize powerful results. We did it, and our results have grown dramatically.

With growth leadership we gained a fantastic tool and a framework where even our very ambitious goals were overtaken by reality – 40% annual revenue growth instead of just 10%. Growth leadership is not an easy task, but do it – it is absolutely worth it.

Beyond the financial results with growth in both revenue and earnings, Jesper Elling's approach has given us leadership tools that are used at all levels of the company.